TikTok-Analytics

The best hour to post on TikTok ♪ based on follower data with Python 🐍!

🤔 Context

Various sources suggest certain hours, but it doesn't have to work for everyone. Each audience is unique, so a customized solution is necessary for each content creator

TikTok algorithm works based on many factors, but one very important in boosting your content is that your followers interact as much as possible in the first hours after posting

But... how many hours after posting? How to know when your followers are active to interact?

📚 Input

Therefore, using data of my followers from TikTok Analytics, I developed a Python project that proposes my best hour to post based on the number of active followers within certain hours after posting using rolling sum.

💡 Insights

1️⃣ If I prioritize the first 𝟯 𝗵𝗼𝘂𝗿𝘀 after posting, the best hour is 𝟮𝟭𝗵

2️⃣ If I prioritize the first 𝟰 𝗵𝗼𝘂𝗿𝘀, the best hour is 𝟮𝟬𝗵

3️⃣ If I prioritize the first 𝟱 𝗵𝗼𝘂𝗿𝘀, the best hour is 𝟮𝟬𝗵

☝️ Conclusion

In this way, I conclude that for my account the best hour to post is between 𝟮𝟬𝗵 and 𝟮𝟭𝗵